Connected products & assets

Every product, asset and place, given a connected identity.

SmartLinks turns a single scan or tap into the right record for the right audience — consumer, technician, retailer, regulator or AI agent. One identity, many jobs to do.

  • GS1 Digital Link & DPP-ready records
  • MCP & RAG-ready for AI agents
  • One scan — many audiences served
  • ESPR-compliant out of the box
QRNFCRFIDGS1 Digital Link
A sommelier pours wine from a bottle with a connected hangtagA customer in a boutique inspecting a connected hangtag on a wool coatA field service technician using a tablet beside an industrial machineA cyclist on a coastal path checking their phone next to a premium e-bikeA pharmacist verifying a medication box against a tablet

Hospitality · provenance you can pour

Trusted by leading brands connecting physical products to digital experiences
GS1 Digital Link resolver
ESPR / DPP compliant
MCP & RAG ready
Why now

Physical goods are becoming software.

Regulation is catching up to physical goods.

ESPR and Digital Product Passports turn product transparency from a marketing choice into law. SmartLinks gives every item a record that satisfies regulators and serves customers.

QR codes are becoming standards-grade infrastructure.

GS1 Digital Link replaces barcodes with resolvable URLs by 2027. One scan, many destinations — consumer, retailer, regulator, system.

Customers expect more after the till.

The checkout is no longer the end of the journey; it’s the beginning. Authentication, warranty, content and re-purchase all live on the connected product.

AI agents need product records they can read.

MCP and RAG-ready records let LLMs answer authoritative questions about your products, parts and policies — at every step.

Operations live on connected assets.

Tap an NFC tag, scan a QR — technicians, warehouse staff and support teams reach the right record instantly, even offline.

One identity beats six dashboards.

Marketing, ops, compliance, support and resale teams share a single connected record — instead of stitching together six tools per product.

One identity, different interactions

One record. Many people, many jobs to do.

Customer
Authenticate, register, learn, re-buy.
Technician
Tap an asset, see manuals and history.
Retailer
Stock check, provenance, shelf insights.
Regulator
DPP record, materials, compliance evidence.
Warehouse
Pick, track, audit — by scan or tap.
Support
Resolve faster with the live product record.

One product. One identity. Six different jobs to do.

Operational workflows

Where SmartLinks earns its keep.

Audience

Brands selling complex or premium products to consumers and pros.

Pain

Support teams answer the same questions; customers can’t find manuals; AI agents hallucinate product details.

Solution

Every SKU gets a connected record with documents, FAQs and an embedded AI assistant grounded in your data.

Outcome

Tickets drop, satisfaction rises, AI cites your facts — not the internet’s guesses.

Flagship product

Introducing SmartLinks Hub.

The connected-identity platform behind every SmartLinks deployment. Built on GS1 Digital Link, ready for Digital Product Passports, and AI-ready out of the box.

One identity per product
SKU, batch or serial — your call. One resolvable URL, many audiences.
GS1 Digital Link native
Sunrise-2027 ready. One QR for retail, regulator and consumer.
DPP records out of the box
Materials, repair, recycling, ownership — structured for ESPR.
AI assistants per product
RAG-grounded chat on your own documents, parts and policies.
Authenticate & register
NFC / QR authentication and one-tap consumer registration.
Operator-ready
Field tech, warehouse, retail and support — same record, different views.
AI in workflows

Records that AI agents can actually read and cite.

SmartLinks records are structured for retrieval. Your documents, FAQs and product data become a grounded source for AI chat, voice and tool-using agents — on-product, on-asset, on-shelf.

A technician tapping an NFC tag on connected equipment
Per-product AI chat
RAG on your documents
MCP-ready records
Cited answers, not guesses
Multilingual responses
Voice & TTS support
Auto-generated user guides
Streaming tools & actions

Bring one product line. We’ll show you the record in 20 minutes.

No deck. We’ll connect your data, mint identities, scan a real label, and walk you through what your customers, technicians and regulators will see.