Knowledge base
SmartLinks Guides
In-depth guides on Digital Product Passports, ESPR compliance, GS1 standards, authentication, and circular-economy strategy — written for brands preparing for the connected packaging era.
Featured guides
EU Digital Product Passport: The Complete Overview
What the EU Digital Product Passport is, which products it covers, the ESPR timeline, and how connected packaging delivers compliance.
12 min read
EU Battery Passport: Everything You Need to Know
The EU Battery Regulation, February 2027 deadlines, mandatory data fields, and how to deliver compliant battery passports.
11 min read
DPPs for Fashion & Apparel
Textiles in the first ESPR wave: data gaps, resale, anti-counterfeit, and where fashion brands should start.
9 min read
DPP Compliance Checklist: A Practical Roadmap
A six-workstream checklist for moving from zero to DPP-ready, ahead of your category's delegated act.
10 min read
Regulation & Compliance
EU Digital Product Passport: The Complete Overview
What the EU Digital Product Passport is, which products it covers, the ESPR timeline, and how connected packaging delivers compliance.
12 min read
EU Battery Passport: Everything You Need to Know
The EU Battery Regulation, February 2027 deadlines, mandatory data fields, and how to deliver compliant battery passports.
11 min read
Industry Guides
How DPPs Power the Circular Economy
Resale, repair, refurbishment, recycling — the four circular workflows DPPs unlock at scale.
9 min read
DPPs for Electronics & E-Waste
WEEE, ESPR, critical raw materials, and Right to Repair — what electronics brands need to know.
9 min read
Product Passports for Cosmetics & Beauty
Ingredient transparency, ethical sourcing, refills, and authentication for beauty brands.
8 min read
DPPs for Fashion & Apparel
Textiles in the first ESPR wave: data gaps, resale, anti-counterfeit, and where fashion brands should start.
9 min read
DPPs for Furniture & Home Goods
Wood provenance, EUDR, repairability, and circular models for the furniture industry.
9 min read
The Resale Revolution and Brand-Led Circularity
Why brand-led resale is the largest commercial opportunity in connected packaging.
9 min read
Luxury Goods Authentication with Cryptographic NFC
How luxury houses deploy cryptographic NFC to defeat counterfeits and elevate brand storytelling.
9 min read
Wine & Spirits Authentication and Provenance
Tamper-evident NFC, producer storytelling, and channel integrity for wine and spirits brands.
9 min read
Technology & Implementation
GS1 Standards for Digital Product Passports
How GS1 Digital Link, GTINs, and EPCIS underpin compliant, interoperable Digital Product Passports.
10 min read
Supply Chain Traceability for DPPs
EUDR, CSDDD, EPCIS, and chain-of-custody for high-risk materials — the traceability stack behind every credible DPP.
10 min read
Product Authentication: QR, NFC, and Cryptography
How serialised QR codes and cryptographic NFC defeat counterfeits and grey-market diversion.
9 min read
QR Codes vs NFC: Choosing the Right Carrier
The honest trade-offs between QR codes and NFC tags for connected packaging and Digital Product Passports.
8 min read
Compliance Tools
DPP Compliance Checklist: A Practical Roadmap
A six-workstream checklist for moving from zero to DPP-ready, ahead of your category's delegated act.
10 min read
DPP Non-Compliance: Penalties and Risk
Market exclusion, member-state fines, greenwashing liability, and the reputational costs of getting it wrong.
9 min read
Deposit Return Schemes: UK & EU Guide
How UK and EU deposit return schemes work and what beverage producers need on every container.
9 min read