The Post-Purchase Platform for Product Brands
SmartLinks Hub for post-purchase growth
SmartLinks gives every product, pack and asset one connected digital identity, linking the physical item to the right information, service and interaction for each audience. SmartLinks Hub turns products already sold into living channels for support, re-engagement, repeat purchase, upgrades, spares and resale.
Connects to Shopify, WooCommerce, or your PIM. Be live in under an hour.
The problem you don't know you have
You've lost control of your product truth
Your e-commerce platform only knows what you currently sell. But your customers own products you sold years ago — from last season's jacket to a discontinued candle range — and they're searching for help in ways your website can't support.
The Archive Gap
Your product history is disappearing
The 404 Problem
You stop selling a product, the page disappears. Every customer who owns it — from last year's jacket to a discontinued candle — gets a dead link.
The Wrong Model Problem
You update to this year's version — now your previous owners scan and see the wrong product entirely.
The Lost History Problem
Your e-commerce platform only shows what you currently sell, not what you've sold. Years of product data — gone.
"I'll just link the QR code to my product page on Shopify."— Until you delist it. Then every product in the wild goes dark.
The AI Blind Spot
Your new front door is broken
LLMs Hallucinate Your Specs
Ask ChatGPT about your product today. The answer is confident, detailed — and wrong. Because you never gave it the source of truth.
Your Manuals Are Invisible
Your product documentation is trapped in PDFs that no AI can read. Your customers' questions get answered by guesswork, not your data.
The FAQ Is Dead
Nobody reads a list of 50 questions anymore. They ask their AI assistant. If your data isn't structured for LLMs, you don't exist.
"Hey ChatGPT, how do I care for my oak dining table?"— ChatGPT guesses. Your customer follows bad advice. Your brand takes the blame.
Both problems have the same root cause: you don't have a permanent, product-centric home for your data. Your e-commerce platform was built to sell. Not to serve the people who already bought.
The answer
The single source of product truth
Think of it as the Wayback Machine for your products.
SmartLinks Hub is the product-centric home for everything you sell — and everything you've ever sold. It serves your data through three channels so customers always find the right information, however they search. You stay in control of what's live and what's archived.
Your Product Master Copy
The mirror of your e-commerce — for everything post-sale
On the Product
QR codes & NFC tags
- Scan any product, get the right information — always
- Products stay available for the life of the product, as long as you need them
- Links to guides, care instructions, support, and accessories
On the Web
Smart Product Pages
- Every product gets a dedicated, SEO-optimised page — for as long as you choose
- Your full product catalogue — searchable and browsable, current and historical
- A living resource for current owners, secondhand buyers, and gift recipients
On AI
LLM-Optimised Data
- Product manuals and care guides converted to structured RAG data
- FAQs, specs, and instructions in Markdown for LLM ingestion
- When ChatGPT answers about your product, it uses your data — not guesswork
- Generative Engine Optimisation (GEO) — canonical pages and structured data AI engines can cite
Your E-Commerce Platform
Creates the sale. Shows what you currently sell. Removes products when they're discontinued.
SmartLinks Hub
Serves every owner, for the life of the product. Turns previous models into upgrade and trade-in opportunities. Optimises everything for QR, web, and AI.
Generative Engine Optimisation
Generative Engine Optimisation for products, not just pages
SEO got you the click. GEO decides whether an AI answer names your product — and whether the facts it gives are yours. Hub publishes every product as a structured, citable record, so ChatGPT, Gemini, Perplexity and Google's AI surfaces answer from your data instead of a retailer listing or a four-year-old forum thread.
Canonical product pages
Every product, current or discontinued, keeps one stable page AI engines can retrieve and cite.
Complete Product & Offer data
Name, brand, images, SKU, GTIN, price and availability published as structured data that matches the visible page.
Machine-readable documents
Manuals and specs converted from PDF into structured text, so answers quote the real document.
MCP and RAG endpoints
Agents can query the product record directly and get grounded, cited answers.
No secret AI markup exists. Hub just makes the ordinary plumbing complete — at catalogue scale.
Why not just use what you have?
None of your tools are built around the product
CRMs organise around customers. E-commerce organises around transactions. Helpdesks organise around tickets. None of them organise around the product — and that's the gap.
CRMs
Salesforce, HubSpot
Know nothing about the product itself — just the person who bought it.
E-Commerce
Shopify, WooCommerce
Built to sell. Once the product is discontinued, the data disappears.
Helpdesks
Zendesk, Freshdesk
Reactive by design. They wait for something to go wrong.
SmartLinks Hub
Organised around the product
Every product you've ever sold has a permanent digital home — with its own support content, owner community, registration data, analytics and AI-ready documentation. It is a durable product record, not an afterthought bolted onto a shop.
Continue exploring SmartLinks Hub
Next: Explore the Platform
8+ capabilities, all in one platform — from ownership capture to AI-optimised product data.
Continue to Explore the Platform