SmartLinks

Turn Every Display Into a Sales Conversion Tool

SmartLinks™ transforms static retail displays into interactive sales channels. QR and NFC on display units drive product discovery, cross-sell complementary items, and capture walk-in customer data — turning browsers into buyers.

Connected Packaging Features for In-Store Electrical

Features

In-Store Product Discovery

Customers scan display units to explore full specifications, reviews, and comparison guides — richer than any shelf label.

AI Shopping Assistant

An always-on AI assistant answers customer questions, recommends products, and guides purchasing decisions — no staff needed.

Cross-Sell & Upsell

Surface complementary products, accessories, and premium upgrades at the moment of highest purchase intent.

Walk-In Data Capture

Capture opt-in preferences and product interests from in-store visitors — first-party data from every showroom interaction.

Staff Empowerment

Equip sales staff with instant access to technical specs, stock levels, and comparison tools to close deals faster.

Real-Time Analytics

Track which displays drive engagement, which products generate the most interest, and optimise your showroom layout with data.

In-Store Electrical Revenue & Engagement Solutions

Make Every Display Work Harder Than Your Best Sales Rep

SmartLinks™ transforms passive displays into active sales tools — driving product discovery, cross-sells, and customer intelligence from every in-store interaction.

Display-to-Sale Conversion

Customers scan, explore, and buy — or save to purchase later online. Every display becomes a shoppable experience.

Footfall Intelligence

Understand which products attract the most attention, peak engagement times, and customer journey patterns.

Endless Aisle

Showcase your full range beyond physical stock. Customers discover and order products not on the showroom floor.

Personalised Follow-Up

Capture interests in-store, then nurture with targeted emails, offers, and reminders to complete the purchase.

How It Works

01

Add SmartLinks™ to Your Displays

Place QR codes or NFC tags on display units, shelf edges, and point-of-sale materials — simple to deploy across any retail environment.

02

Customers Scan & Explore

A quick scan opens a rich, branded product experience — specs, reviews, comparisons, and buying options — all on the customer's own phone.

03

Convert & Capture Insights

Every interaction generates first-party data. Track engagement by product, location, and time to optimise your retail strategy.

Use Cases

Electronics RetailersInteractive product comparisons, spec sheets, and customer reviews for TVs, laptops, and audio equipment.
Kitchen ShowroomsExplore full kitchen configurations, appliance specs, and book design consultations from display kitchens.
Appliance SuperstoresSide-by-side comparisons, energy ratings, and delivery options for washing machines, fridges, and ovens.
Department StoresCross-department product discovery, gift registries, and loyalty programme integration across all categories.
Trade CountersTechnical data sheets, bulk pricing, and account ordering for trade professionals and contractors.
Pop-Up DisplaysRapid deployment of interactive product experiences for events, exhibitions, and temporary retail spaces.

Ready to Turn Your Showroom Into a Sales Engine?

Join forward-thinking retailers already using SmartLinks™ to drive in-store conversions, capture customer data, and create interactive shopping experiences.