SmartLinks

Smart Solutions for Bikes & Cycling

Transform every bicycle into a connected product. SmartLinks QR codes give cyclists instant access to warranty information, maintenance schedules, spare parts and repair guides — all from a single scan.

Key Features

Connected Packaging for Bicycle Manufacturers

Everything You Need, Built In — Discover how SmartLinks™ technology enhances every aspect of your products.

Warranty Registration & Management

Simplify warranty claims with instant digital registration. Customers scan once to activate coverage and access all warranty details on demand.

Maintenance Schedules & Tracking

Provide personalised maintenance reminders and service history tracking. Help riders keep their bikes in peak condition throughout the product lifecycle.

Spare Parts Access

Connect customers directly to genuine spare parts catalogues. Drive aftermarket revenue while ensuring riders get the right components for their bike.

Repair Guides & Tutorials

Deliver step-by-step repair instructions and video tutorials specific to each bike model. Reduce support costs while empowering customers.

Digital Product Passport

Meet EU Digital Product Passport requirements with comprehensive product data including materials, sustainability information and full lifecycle tracking.

Component Tracking

Track individual components like forks, wheels and drivetrains. Enable serialised tracking for high-value parts and simplify recall management.

NFC Tags for Bike Warranty & Aftermarket Revenue

Turn Every Bicycle Into a Point of Sale

Your bikes don't stop generating revenue at checkout. Every scan is an opportunity to sell parts, capture rider data, and build a direct brand-to-cyclist relationship.

Drive Repeat Purchases

Cross-sell compatible tyres, chains, brake pads and upgrades directly from the bike frame. Riders scanning for maintenance info are primed to buy — put the right parts in front of them at the right moment.

Capture First-Party Data

Build a complete rider profile from warranty registrations, service interactions and product scans. Know your customers by name, bike model and riding habits — even when sold through bike shops.

Run Competitions & Rewards

Launch cycling challenges, mileage milestones and prize draws triggered by product scans. Create a community around your brand and reward your most engaged riders.

Own the Customer Relationship

Speak directly to riders without relying on dealers. Push new model announcements, seasonal service reminders and personalised upgrade offers — all from a scan of their own bike.

Digital Product Passport for Bicycles

Give every product a lifelong digital companion — for warranty, service, insurance and resale.

Warranty DocumentsSecure digital storage for all warranty certificates and purchase receipts.
Service HistoryComplete record of every service, repair and part replacement.
Insurance ReadyInstant access to proof of ownership and valuation for insurance claims.
Resale ValueDocumented maintenance history increases resale value for second-hand buyers.
Recall AlertsAutomatic notifications if any component is subject to a safety recall.
Owner TransferSeamless transfer of all product information when selling to a new owner.

Transform Your Cycling Products

Connect with cyclists beyond the point of sale. SmartLinks QR codes turn every bike into a digital engagement platform.