Every Print Job Is a Digital Opportunity
From outer packaging to variable data printing — discover how SmartLinks transforms every printed surface into a gateway for engagement, tracking, and revenue.
Print Use Cases
Every print job is an opportunity to add digital value — here's how SmartLinks enhances different print applications
Outer Packaging
QR codes on boxes, cartons, and outer packaging for product information, brand engagement, and supply chain visibility.
- Food & beverage packaging
- Consumer electronics boxes
- Cosmetics and beauty
Labels & Tags
Product labels with smart QR codes for clothing, food, pharmaceuticals, and industrial products.
- Apparel care labels
- Food traceability labels
- Industrial asset tags
Large Format Signage
Unique codes for each location to track which shop, billboard, or display is driving engagement.
- Retail window displays
- Point-of-sale stands
- Billboard campaigns
Inner Packaging
Unique codes inside packaging for loyalty collections, authentication, deposit returns, and exclusive content.
- Collect & reward campaigns
- Deposit return schemes
- Anti-counterfeiting
Marketing Materials
Brochures, flyers, and catalogues with trackable links to digital content, offers, and lead capture.
- Trade show materials
- Product catalogues
- Direct mail campaigns
Variable Data Printing
Every printed item gets a unique code with individual tracking and personalised digital experiences.
- Serialised packaging
- Personalised mailers
- Unique promotional codes
The Key Principle: Every Link Should Be a SmartLink
Instead of printing static QR codes that go to a fixed website, encourage your customers to use SmartLinks for every QR code — enabling dynamic redirects, analytics, and future-proof flexibility.
Enhanced Capabilities
Go beyond standard QR codes with custom domains and NFC integration
Custom Domains
Your customers can use their own domains for QR codes, maintaining brand consistency and trust.
- Use customer's own domain (e.g., links.brand.com)
- Very short URLs for cleaner QR codes
- Full SSL/HTTPS support
- White-label options available
NFC & RFID Integration
SmartLinks also supports NFC and RFID for customers who need tap-based interactions or supply chain tracking.
- Same platform, same management
- Combine QR and NFC on same product
- Hardware chip ID authentication
- RFID for bulk scanning